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Ruth Kneale, in Marketing Library Services (subscription only):
This book is so chock-full of great ideas, it even got me thinking about programs for the public—and I am a die-hard systems librarian, happier in the guts of the computer room than I am talking with users. If this book gets someone like me thinking about displays, events, and programs tied into popular culture, what can it do for you?
Prudence Jones, in Baker & Taylor’s January 2009 CATS Meow Newsletter:
An essential read for all those involved in children and teen services.