Pop Goes the Library

Using Pop Culture to Make Libraries Better.

by Sophie Brookover, Liz Burns, Melissa Rabey, Susan Quinn, John Klima, Carlie Webber, Karen Corday, and Eli Neiburger. We're librarians. We're pop culture mavens. We're Pop Culture Librarians.

2008-08-15

Friday Fun: The Olympics for Non-Sports Fans

Admittedly, I'm a big fan of the Olympics. I don't think I've gotten to bed before midnight this week, because I've been up watching the coverage from Beijing. Thank goodness the weekend is finally here!

But, if you're not a sports fan, you might think the Olympics doesn't offer you anything. But . . . how about some pretty awesome commercials?

Nike's commercial, which is more about honoring the twentieth anniversary of the Just Do It slogan, features a huge number of athletes, all set to a song by the Killers. If you go to the Nike site to view the commercial, you get the benefit of an animation at the bottom of the screen, indicating who most of the athletes are.

Visa's commercials are incredibly distinctive, done in a golden sepia tone and highlighting various athletes and stories. Narrated by Morgan Freeman, they're very simple, but gorgeously filmed and very moving. My favorite is the one featuring Derek Redmond.

What commercials have gotten you interested in something you normally could care less about?

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